TAG Heuer Formula 1 Gulf Edition | Gulf Partnership

As an innovator in avant-garde technology, TAG Heuer has always been at the forefront of leading or partnering with companies perpetuating that charge. One such partnership, has its humble origins in Pittsburgh in 1913, as the world’s first petrol station, Gulf Oil.

TAG Heuer - Gulf Oil - Le Mans - Steve McQueen

With over a century of embracing a similar passion for performance, innovation to push boundaries as well as a love for motor sports, this iconic partnership converged during the production of the cult movie, Le Mans, where the ‘King of Cool’ (Steve McQueen) drives a Ford GT40 with Gulf colors and wears the iconic TAG Heuer Monaco.

This partnership was officially solidified in 2018, however when TAG Heuer released two watches bearing the Gulf Oil colors (Blue and Orange), one of which, Schwanke-Kasten Jewelers currently has available (they also released a Gulf edition Formula 1 back in 2011). One was the Monaco Calibre 11, which truly encompasses the meeting of these two iconic brands in the ‘70’s. The other is the TAG Heuer Formula 1 Quartz.

TAG Heuer Formula 1 Quartz - Gulf Oil Edition

The TAG Heuer Formula 1 Quartz embodies the Formula 1 spirit for high precision and performance watches with its Swiss-made quartz movement that can track 1/10 seconds (and 60 totalizaer, 30 minute totalizer) as well as a fixed-tachymeter, made of sandblasted and polished steel and aluminum. The case is composed of fine-brushed and polished steel, water resistant to 200 M. The iconic blue dial and blue calf strap make this piece as iconic and sporty as the two brands themselves. Additional functions include stop seconds, fast date correction, rhodium plated luminescent indexes, special Gulf decoration on the case back, 2 year international warranty, sapphire case, screwed in crown.
TAG Heuer Formula 1 Quartz - Gulf Oil Edition Caseback

We encourage you to stop by Schwanke-Kasten Jewelers in Whitefish Bay, WI to peruse our full selection of beautiful TAG Heuer watches. Additionally, you can shop our selection online. Should you wish to view a model in person, please contact us beforehand so that we can ensure availability.